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Theatre crowd arriving

Heading to 48 shows 1.1 km from Penn & Pour, now until 7 pm.

Modelled crowd from several scheduled events. Arrival times and attendance are estimates.

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Under 25, mostly women

Compared with everyone, this crowd has more women, more people under 25 and fewer people aged 45 to 54.

Musicals and performing arts theater

Qloo connects this crowd’s tastes with The Altman Building, Beer Culture and Crompton Ale House.

Your happy hour for two fits them best

Cocktail bar and happy hour, like dell'anima, Sid Gold's Request Room and Haswell Green's, which they already like.

All the evidence from Qloo

What Qloo was asked about

  • Schmigadoon!, Nederlander Theatre, about 1,200 seats, read through its TV series.
  • Aladdin, New Amsterdam Theatre, about 1,200 seats, read through its film.
  • Buena Vista Social Club, Gerald Schoenfeld Theatre, about 1,200 seats, read through its film.
  • Musical Theatre, a taste Qloo knows: most of tonight's shows are theatre.

One crowd made of several audiences, read by Qloo as a whole.

Each age, against everyone

A bar that rises means more of that age than in the city as a whole, a bar that hangs means fewer.

<25

25‑29

30‑34

35‑44

45‑54

55+

Brands this crowd likes

New York Magazine, The New Yorker, Buzzfeed, The New York Times, Getty Images, Fitbit, The Washington Post, Rotten Tomatoes

What this crowd likes

Musicals, Musical Theater, Musical Drama, British, Performing arts theater, Music and Theater, Musical Theater Sing-Alongs, Performing arts

Bars within 1.5 km this crowd already likes, the best match first

  1. The Altman Building Chelsea
  2. Beer Culture Hell's Kitchen
  3. Crompton Ale House Chelsea
  4. The Green Room 42 Hell's Kitchen
  5. Hurley's Restaurant & Bar Theater District
  6. Birdland Jazz Club Hell's Kitchen
  7. Añejo Hell's Kitchen
  8. The Cutting Room Midtown South

Your offers against this crowd

How much this crowd already seeks places near you that carry each offer's tags. One clue among several: Turnout also weighs the ages and the brands.

Happy hour for twoCocktail Bar, Happy hour. e.g. dell'anima, Sid Gold's Request Room, Haswell Green'sStrongest fit
Late-night burger & friesBurgers, Late-night food. e.g. dell'anima, Eataly - Flatiron, Frying Pan NYCClose
Game night big screenSports Bar, Beer. e.g. Crompton Ale House, Hibernia Bar, Playwright Celtic PubClose
Natural wine by the glassNatural Wine, Wine Bar. e.g. Hurley's Restaurant & Bar, Butter, Kashkaval GardenFurther
Craft beer flightCraft beer, Local Brewery. e.g. Eataly - Flatiron, Brass Monkey, Juke BarFurther

How Turnout got here, 20 steps

#KindWorkflowStatusResultsSourceNote
1qloodescribeok1cachewave member "Olafur Arnalds"
2qloodescribeok1cachewave member "Schmigadoon!"
3qloodescribeok6cachewave member "Aladdin"
4qloodescribeok6cachewave member "Maybe Happy Ending"
5qloodescribeok6cachewave member "Buena Vista Social Club"
6qloofind_tagsok3cachefallback taste tag "musical theatre"
7decisionmoment_signalauto4localSchmigadoon!, Aladdin, Buena Vista Social Club, Musical Theatre
8qlooentity_tagsok30cacheplace-scoped taste tags
9qlooaudience_demographicsok4cache
10qloorecommendok12cachebars within 1500 m
11qloorecommendok12cachebrands this crowd over-indexes on
12qloorecommendok10cacheoffer fit: Happy hour for two
13qloorecommendok10cacheoffer fit: Craft beer flight
14qloorecommendok10cacheoffer fit: Late-night burger & fries
15qloorecommendok10cacheoffer fit: Natural wine by the glass
16qloorecommendok10cacheoffer fit: Game night big screen
17decisionoffer_fitok5localbest: Happy hour for two (0.93)
18qloolocality_comparisonok43cachesame nearby references: event alone vs event + location
19qloolocality_comparisonok24cachesame nearby references: event alone vs event + location
20decisionlocality_comparisonavailable5localLocal comparison: unchanged; 24 shared references within 2500 m

Qloo calls: 0 live, 17 cached.

What Turnout cannot know: Qloo describes what people who like Schmigadoon!, Aladdin, Buena Vista Social Club, Musical Theatre tend to like as a group. It says nothing about any individual guest, and a strong taste is not a promise that anyone will visit.